Fíor Jewellery was born from a sense of longing. While travelling and working abroad, founder Seán—an avid promoter of Irish culture and a fluent Irish speaker—found himself missing the familiar comforts of home. It was during this time that the idea for Fíor Jewellery took root: a brand that could serve as both a stylish statement and a heartfelt reminder of Ireland.
A Mission Rooted in Culture
Established in August 2022, Fíor Jewellery was created to connect the Irish diaspora with their roots in a deeply personal and meaningful way. Seán recognised the power of language and design, combining both by incorporating the Irish language into each piece. The brand name itself, Fíor—meaning “true” or “real” in Irish—perfectly encapsulates the brand’s commitment to authenticity, quality, and cultural connection.
Craftsmanship and Care
Every piece in the Fíor Jewellery collection is made using high-quality stainless steel coated in 18k gold. This thoughtful choice ensures durability, a lasting shine, and resistance to common issues like discolouration or skin irritation. The aim is to offer jewellery that not only looks beautiful but is made to last a lifetime.
From Passion to Product
The journey from idea to business was not without challenges. Seán dedicated time and care to refining designs and ensuring the quality met the highest standards. From the start, Fíor has been guided by three core principles: affordability, lightning-fast delivery, and excellent customer service. These values have been instrumental in building a loyal and growing customer base.
Looking to the Future
Fíor Jewellery is entering an exciting new chapter. With new product ranges and creative collaborations set to launch in 2025, the brand continues to evolve while staying true to its roots. Through minimal, elegant designs, Fíor aims to help customers carry a piece of Ireland with them—wherever life takes them.
Fíor Jewellery isn’t just about wearing gold; it’s about wearing identity, memory, and a sense of home.
To know more visit- https://fior-jewellery.com/pages/our-story
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